We’re delighted to announce that saintnicks has won two awards at the prestigious Transform Europe 2025 Brand Awards for our work with Ascot Racecourse.

Gold: Best Expression of a Brand on Social Media Channels
Bronze: Best Use of Copy Style or Tone of Voice

The Transform Awards celebrate excellence in brand strategy and execution across Europe. Our work with Ascot Racecourse brought to life its creative platform, ‘Elegance at Play’ – combining social-first storytelling, a distinct tone of voice, and thumb-stopping, jaw-dropping content that captured the attention of both loyal racegoers and new audiences alike.

Speaking on the win, Fraser Bradshaw, CEO at saintnicks, said:

“We set out to create a truly ownable brand voice and world-class social content that matched Ascot’s stature as an iconic British institution. To see that work recognised is a brilliant moment for the team and a testament to the power of brave, collaborative thinking.”

A huge thank you to the brilliant team at Ascot for their ongoing partnership – and to the Transform Awards Europe for the recognition.

Looking to go further?

If you’re after a creative brand agency that will go the extra mile for your brand, drop us a line. You can find out more about our brand, campaigns, content and digital expertise here, or reach out to our Client Services Director, Francois d’Espagnac.