Education / TREND REPORT

The student market is a very dynamic one. With more organisations, partners and channels to choose from, competing in this segment is now more challenging than ever before…

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Food & Bev / TREND REPORT

The food and beverage market forms one of the UK's most important categories. It’s a place consumers go to, to ‘come home interesting.’ New food, drink and technology trends are transforming this category.

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customers want next

2017 trends / TREND REPORT

Some marketing innovation may leverage new technology, but most is still based on strong insight and great creative execution. Find out how brands are keeping themselves relevant and resonant in 2017.

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Future finance / TREND REPORT

Despite all the uncertainty of our new financial landscape, there remain five powerful forces shaping the future. Brands in demand in the world of finance are building stronger foundations based on a new set of values.

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Retail detail / TREND REPORT

The retail market is going through major changes. As consumers experience brands in a different way and blur the digital and traditional boundaries, we explore new trends that help you engage with your retail customers on and off line.

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